SciPlay Brand Belief

Every great brand has a story and here is ours…

Integrating fun into learning and engaging players in a world not only feeds their love to have fun but also engages their thinking and emphasises science concepts related to their school science curriculum. Today’s world is so fast paced where students are expected to know so much knowledge in a limited time and at the same time maintain a balance between school, social life and simply living their age by having fun. We created SciPlay brand identity with the aim to reflect that learning and having fun are not mutually exclusive. By combining learning ‘science books” with play “video game joystick” we want to send this message to our young players, loud and clear “Learning is all about having fun”. Our passion in creating exciting games that hook young players is brightly reflected with the choice of color visual identity

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